July 30, 2010 13 Comments
Welcome to Another Edition of Light Fridays
I’m so serious that this probably shouldn’t be on Light Fridays… Everyday another rapper/black celeb starts a new clothing line, has a new fragrance, or opens a new restaurant. All of these products use their fame to sell a mediocre product at exorbitant prices. This never benefits the consumer, which are usually black people, because it is not a fair exchange of need and value. To me it is like robbing your own people and is a tragedy. The problem is further compounded when the poor have to go through illegal means just to acquire a product pushed by a celebrity.
Now, a grocery store in the hood is a novel idea! There is usually only one grocery store in the hood…maybe. It usually priced higher than other stores. It is usually not well-kept. And most important, it typically is void of fresh produce. So a grocery store in the hood owned by a rapper would be a win-win! Here’s why:
1) A Grocery Store is Recession Proof. With cd sales down and retail sales down, a grocery store guarantees steady and reliable income. And every other culture and ethnicity has their own stores to get products for their cuisine for cheap. Black people need a place to shop for cheap soul food as well.
2) Saves the Youth. Most teenagers would rather not work at a grocery store. It is just not the coolest thing to do. But if the uniforms were, let’s say, SEAN JOHN aprons it would be kinda hot. So instead of selling drugs and gang banging they get the gear for the Free when they work for you. Also, I think it would be hot, if they had to like spit some verses in the interview to get hired.
3) Hip Hop While Shopping. Whenever you go to the grocery store, all you hear is elevator jazz music with no words and no beat. But the grocery store is the PERFECT place to play your music to promote your own music and music from lesser known artists. I personally would love to hear Jay-Z pumping out of the speakers while I am grocery shopping.
4) Celebrities to Promote Health. Kids normally buy candy and junk food. But if rappers had their celebrity friends take pictures of them eating fruits and vegetables then it would be cool and kids would follow thus promoting healthy eating habits of black youth.
Just my thoughts….